Tag Archives: disruption

Strategy in the Tech Age. Part two.

Posted on 24. feb, 2010 by .

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(versión en español más abajo) Analysts like to describe the adoption of a new technology as constituting a bell curve. Most famously, Everett Rogers’ work on the diffusion of innovations, shows how different people tend to respond in different ways when confronted by the challenge and opportunity of new technology.Geoffrey Moore’s later work sets out […]

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Strategy in the Tech Age. Part One

Posted on 15. feb, 2010 by .

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(versión en español más abajo) A central point made by Clayton Christensen in ‘The Innovator’s Dilemma’ is that companies very often fail in spite of the fact that they are seemingly well-managed. Management focuses on customer satisfaction, on growth, on optimising the cost-base, and maximising the productivity of all resources. These are the prescriptions of […]

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